Great Beards of Classical Music
Deliverable t-shirt, tote bag, buttons
An original merchandising concept for the San Francisco Symphony, intended to appeal to a younger and/or hipper audience. I came up with the concept, created the artwork, and developed the merchandise. It became a best-seller in the Symphony store, applied to tote bags and tee shirts.
The design was eventually expanded to 1" buttons with a few non-bearded subjects added to the mix.